Portfolio Samples
Role: Art direction, Branding
Agency: Flywheel Co, Houston.
Loans mean business (LMB) is a syndicated loan market. It fosters cooperation among all loan market participants, facilitates just and equitable market principles, and inspires the highest degree of confidence among investors in corporate loan assets.
Branding for LMB, bank loans for business
The new bank, ordered an identity system for a wide audience from small shops to industrials. I designed for them an energetic and modern brand. They also asked for an icon series, illustrating the economic fields they are helping to grow.
